Share This
Pretty Posts
Jumia has officially inked and sealed its partnership with Sony on its Egyptian website. Launched two months ago, Sony’s online store on Jumia has increased as well as boosted its sales in Egypt by 15%. This is according to the company.
Mattia Perroni, CEO of Jumia Egypt, stated that: “Jumia has benefited from the shift in consumer buying behavior and has worked on delivering a highly efficient service for both consumers and retailers.”
According to Jumia, Sony was one of the first brands to sign a Seller Center agreement with the online retailer in June 2014. Following this, Sony sales increased by 50% compared with previous sales of its products on Jumia, and by 15% compared with sales prior to the launch of the Sony store on Jumia Egypt.
Bassem Zaki, Business Development Manager at IBS (Sony’s official distributor in Egypt) believes… (READ MORE HERE)
(Originally published by IT New Africa)
Leave a Reply